THE PROCESS

SET PROJECT GOALS / VISION / STRATAGY

START WITH THE CUSTOMER EXPERIENCE AND
WORK BACKWARDS TO THE TECHNOLOGY

DEFINE WHAT CAN YOU DO FOR THE CUSTOMER

- What are the goals of this site?

- How do they complement and reinforce the goals of your business plan?

- Who is the target audience?

- How will your audience find the site?

- How do you want them to use the site?

- What actions to you want them to take?

- How will you measure the success of your site?

 

DETERMINE

The Time and Money required to meet a quality goal.

TIME | MONEY | QUALITY

WHICH ONES ARE THE MOST IMPORTANT TO YOU?

 

DEVELOPER DEVELOPER DEVELOPER

A developer must know the structure of your content before the CMS is configured. When you put the content into the CMS, it is storing that content in a database. In simplest terms, when a page is requested by a viewer the CMS goes to the database to find the content, and the CSS to find the styling and the templates to find the layout, and puts together the HTML that creates the page.

We usually ask for samples, and then walk you through the content models and types. For example, an article may have a title, author, post date,summary, text, taxonomy terms. While an event will have event name, date, time, location, registration URL, you get the picture. We need to know each type of content so that we can create the database structure and rules for entering, storing and displaying the content. Without that, there is no way to configure the Content Management System.

CALL KAREN ELLIS THE EXPERT YOU CAN TRUST TOLL FREE 1.276.633.0388